I’ve been involved in sales, advertising, and marketing throughout my career, since receiving a technical degree. I have been a Sales Engineer, Senior Applications Engineer, and Product Marketing Manager, and have run my own technical marketing/advertising agency for the past 18+ years.

My passion is visual communications, despite one of my strongest skills being a technical writer. My direct personal experience on “your side of the desk”, plus 18+ years experience in an agency setting, interpreting client goals and objectives, strategizing creative direction, and implementing complete copywriting, design, and production, is interwoven in any project or task I execute, which benefits my clients directly.

I have broad experience in copywriting, graphic design, 2D/3D illustration and animation, video, digital imaging, and motion graphics, using a variety of software tools. My experience covers all media, and virtually every vehicle available for getting a sales, marketing, or advertising message where it will be the most effective.

I use my expertise to create effective sales, marketing, advertising, and training materials and documentation in all media, and a wide variety of industries. I enjoy becoming an extension of my clients' staff and building a long-term relationship and in-depth knowledge of their products. So an hour after they call and say "Hey, Bill, can you do such--and-such...", the project is done!

Heavy Machinery, Industrial Markets, Defense, Information Technology, Software, Hardware, Electronics, Media, Advertising, Publishing, Entertainment